How on Earth? is a makeover-format story where personal experiences meet scalable climate impact.

If you can imagine Queer Eye for the Climate...

You're half way there!

(If not, you can certainly still join the fun)

3 Ways to Get Your Makeover!

Makeover shows tap into big questions many of us ask but think we are doing alone, often in shame and overwhelm. 

Well, 70% of Americans and 85% of Gen Z are asking a question full of emotion: 

“What can we do about climate change?” 

Thankfully, the 5 Earth Archetypes are the perfect Makeover Show Hosts!

Workshop Experience

Are part of a group? A neighborhood, company, or organization where different tools have helped you grow and connect?

Now what about your relationship with the Earth? Have you explored how your different resources and points of view can help you work together in community and with nature?

Well now you can!

Whether through an hour, half day, or full day experience, Metaphor Amber will lead your group through a personalized makeover journey where together you root into the Earth, identify your Earth Archetypes, and work together to transform problem.

And wha-la! Our "reveal moment" means putting next steps into action.

Learn More

LIVE Onstage Show

A reality tv show — onstage?!?

Yes, I see that side eye you are giving me, but I have great news to share!  We piloted a 90 minute performance LIVE, onstage using improv.  And it worked out so good.  The cast members got storytelling training.  The audience got involved.  The characters came through.  The solutions resonated.  And, oh my, did we laugh! 

We start with a specific question which serves as the perfect catalyst for a campaign your organization wants to launch, a mission to activate, a vote to explore, and more.  The 5 Earth Archetypes (cast from local experts) each suggest a solution. One is chosen to put into action then and there with the audience.

Amber will work with your community remotely to develop a powerful story, be in town for 2 days to do the show, and then edit the footage for a month’s worth of YouTube content.  

Reality TV Series

How on Earth? is also a fully produced series in development built for the YouTube era.

Each episode follows one everyday person asking real climate questions ranging from fast fashion to fossil fuel and water to food waste. Guiding them are the 5 Earth Archetypes:  friend-like hosts who each embody a unique way of relating to the planet. Through their distinct lenses, they help the protagonist explore practical solutions, meet neighbors already doing them, and ultimately choose one idea to turn into both personal and community action.  The result is transformation that feels joyful, relational, and contagious.

Why YouTube? With over a billion hours watched daily on TV screens, YouTube has been the most watched channel for the past 2 years at 12% of viewership. Shorts fuel explosive discovery, while long-form builds bingeable trust. Each full episode of How on Earth? can generate a month’s worth of content via shorts, reels, and behind-the-scenes moments that feed the algorithm and deepen engagement. Plus, audiences are used to calls to action in YouTube content, so we can offer measurable engagement. Finally, as AI platforms like ChatGPT rely on YouTube transcripts in their answers, How on Earth? is positioned to shape not only culture, but the future of search.

From January - May, we will cast the ongoing series hosts and then are excited to film 8 episodes in Atlanta, GA.